ALKEME Expands to Michigan through Strategic Acquisition of Crawford Insurance Group

In a strategic move designed to strengthen its foothold in the Midwest, ALKEME, a leading insurance brokerage, has announced its acquisition of Crawford Insurance Group (CIG). Based in Rochester Hills, Michigan, CIG is a well-respected personal and commercial insurance agency renowned for its customer-centric services. The acquisition marks ALKEME's initial expansion into Michigan, as disclosed in a recent press release. The deal underscores ALKEME's strategic emphasis on growing its presence in the Midwest region.

Established in 2001, Crawford Insurance Group has earned a reputable stature within the insurance industry, owing to its consistent performance and customer-first philosophy. The agency boasts an impressive record, having clinched the Nationwide President’s Award seven times, underscoring its commitment to excellence. Licensed to operate in 36 states, CIG offers a comprehensive suite of services spanning personal and commercial insurance, group benefits, and Medicare plans. This breadth of offerings positions CIG as a versatile player in the insurance marketplace.

Curtis Barton, CEO of ALKEME, expressed his excitement about the acquisition, citing CIG’s robust success track, dedication to customers, and leadership in the industry as perfectly aligning with ALKEME’s core values and vision. 'We are thrilled to welcome Crawford Insurance Group to the ALKEME family,' he stated. The acquisition is expected to substantially amplify ALKEME’s presence in the Midwest, enhancing its capability to serve an expanding client base across the region effectively.

Tim Crawford, President of CIG, conveyed optimism about the new partnership, highlighting the access to enhanced resources and expertise it affords. These resources will enable CIG to sustain its tradition of exceptional client service while extending its market reach. 'This partnership provides us with access to enhanced resources and expertise that will allow us to continue delivering exceptional service to our clients while expanding our reach,' Crawford said. He also expressed pleasure in revealing that his son Matt will spearhead the agency’s growth, with the entire team remaining intact. This acquisition is part of a broader trend of strategic maneuvers by ALKEME, following several recent acquisitions amid significant economic fluctuations in early 2025. Additionally, recent global economic developments, such as the controversial tariffs on imports announced by President Donald Trump and the subsequent stock market turmoil, present both challenges and opportunities for the insurance sector as it navigates a fluctuating economic landscape.